This weekend at its D23 Expo, Disney offered several new details about its themed expansion land Star Wars: Galaxy’s Edge. Disney confirmed rumors that the company was working on an immersive, themed hotel .
Disney wants to build a Westworld for Star Wars fans. Described by Walt Disney Parks and Resorts chairman Bob Chapek, the project amounts to almost exactly that. “We are working on our most experiential concept ever,” he told the crowd during a Saturday panel. “It combines a luxury resort with immersion in an authentic environment.”
The hotel would be designed to look like a massive starship, with views of outer space from every window. But it wouldn’t just be a place for lodging on the way to Galaxy’s Edge; it would be an area where guests could have actual interactive experiences as part of a narrative storyline. “It will invite you to live your own dedicated, multi-day adventure in a galaxy far, far away,” Chapek explained. Guests wouldn’t wear flip-flops and shorts; they’d wear Star Wars costumes. They wouldn’t deal with hotel employees; they’d interact with Star Wars creatures and droids. During their time of their stay, the story would unfold around them through a series of story moments and interactions, letting them get a full experience of the space world.